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Advertising and promotion

We offer a range of opportunities to advertise and promote your brand or organisation.

Published: 6 January 2021

Last updated: 26 January 2021

Please make sure you have read our COVID-19 events and filming guidance carefully, before you apply.

Advertising

We offer advertising space in our resident publications, The Westminster Reporter which is posted to 120,000 households every quarter and Westminster Plus magazine, posted to 30,000 people aged 65 and over three times a year.

Please email [email protected] to find out more.

Banners, bunting and street dressing

If you want to attach anything to lampposts or any other street furniture, please let us know so we can agree permission. Planning permission or advertising consent may be needed. Please note:

  • street decorations must not block CCTV cameras or emergency access
  • it should be at least 5.2 metres above the road and at least 2.6 metres over the footpath
  • we will need a 24-hour telephone number and contact name so that your contractor can be contacted in an emergency
  • if you need to use power for illuminated decorations, please let us know
  • you will need a crane or aerial platform licence if you need equipment to install your dressing and can apply as part of your event application

Charity collections

If you are collecting money, you will need a Street Collection Licence from the Metropolitan Police.

Eros digital media advertising

The Eros statue at Piccadilly Circus is available for digital media advertising from November to January. This opportunity is visible to over 115,000 daily users of Piccadilly Circus Underground station and visible to one million motorists every fortnight. 

Lamppost banners

Advertising opportunities are available at these locations:

  • Charing Cross Road
  • Cockspur Street
  • Haymarket
  • Long Acre, Covent Garden
  • Oxford Street
  • St Martins Lane, Covent Garden
  • Shaftesbury Avenue
  • The Strand.

Please email [email protected] to find out more.

Product sampling

We support product sampling in our parks and open spaces. Please contact us if you are interested in sampling in other locations within the city.

Street trading

You will need a street trading licence to trade in a Westminster market.

View available pitches and find out how to apply on our markets pages.

We do not support street trading outside of our markets or events except on isolated pitches.

West End LIVE sponsorship

West End LIVE showcases live performances from top West End musicals against the stunning backdrop on Trafalgar Square.

The event attracts up to 60,000 visitors from across the UK and beyond. After 15 years of show stopping performances, West End LIVE is the largest free event of its kind in the world, offering over 50 free performances from long running favourites to the latest shows.

The event is presented by Westminster City Council and the Society of London Theatre.

Sponsorship and exhibitor packages are available on request. Please email [email protected] or call 020 7641 2390.