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Edgware Road is one of London’s best known areas. It is home to a diverse community and is also an incredibly busy thoroughfare for traffic, as a main arterial highway to access London’s West End. Edgware Road is considered by many as a gateway to the West End, with important focal landmarks such as Marylebone Flyover and Marble Arch.
Edgware Road encompasses many aspects of London life; it is full of energy, commercial activity and has a very visible culturally diverse community.
It is also home to an established indigenous residential community. Central to developing and taking forward the Edgware Road Action Plan are a number of issues which seek to ease the tensions that exist between the residents and businesses. Residents and businesses have articulated concerns that there is a lack of dialogue, and perhaps a lack of interaction, between the residential and business community either side of the Edgware Road.
Against that background, an innovative pilot, known as the Edgware Road Ambassadors’ Initiative has been developed by Westminster City Council’s West End Team. The West End Team is working in partnership with local residents’ associations, local business people and lead consultant, Jan Van de Bij, from Holland.
Now it's up to the executive committee to recruit local people to help in asking local people of their views and aspirations for the area in a questionnaire. If you would like any information from any of the ambassadors then please contact the ambassadors.
Download the Ambassadors brochure for more information about the pilot:
Download the Ambassadors Express, a guide to the work that local people are doing to improve the Connaught Street and Upper Berkeley Street area.